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Marketing Recorded Music How Music Companies Brand and Market Artists

This fourth edition of Marketing Recorded Music is the essential resource to help you understand how recorded music is professionally marketed. Updated to reflect the digital era with new chapters on emerging media streaming and branding this fourth edition also includes strategies for independent and unsigned artists. Fully revised to reflect international marketing issues Marketing Recorded Music is accompanied by a companion website with additional online resources including PowerPoints quizzes and lesson plans making it the go-to manual for students as well as aspiring and experienced professionals. | Marketing Recorded Music How Music Companies Brand and Market Artists

GBP 39.99

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Game Audio Fundamentals An Introduction to the Theory Planning and Practice of Soundscape Creation for Games

Game Audio Fundamentals takes the reader on a journey through game audio design: from analog and digital audio basics to the art and execution of sound effects soundtracks and voice production as well as learning how to make sense of a truly effective soundscape. Presuming no pre-existing knowledge this accessible guide is accompanied by online resources – including practical examples and incremental DAW exercises – and presents the theory and practice of game audio in detail and in a format anyone can understand. This is essential reading for any aspiring game audio designer as well as students and professionals from a range of backgrounds including music audio engineering and game design. | Game Audio Fundamentals An Introduction to the Theory Planning and Practice of Soundscape Creation for Games

GBP 39.99

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The Art of Digital Orchestration

The Art of Digital Orchestration explores how to replicate traditional orchestration techniques using computer technology with a focus on respecting the music and understanding when using real performers is still the best choice. Using real-world examples including industry-leading software and actual sounds and scores from films VR/AR and games this book takes readers through the entire orchestration process from composition to instruments performance tools MIDI mixing and arranging. It sheds light on the technology and musical instrument foundation required to create realistic orchestrations drawing on decades of experience working with virtual instruments and MIDI. Bringing together the old and new The Art of Digital Orchestration is an excellent resource for anyone using software to write or compose music. The book includes access to online videos featuring orchestration techniques MIDI features and instrument demonstrations.

GBP 42.99

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Introduction to Digital Music with Python Programming Learning Music with Code

Introduction to Digital Music with Python Programming provides a foundation in music and code for the beginner. It shows how coding empowers new forms of creative expression while simplifying and automating many of the tedious aspects of production and composition. With the help of online interactive examples this book covers the fundamentals of rhythm chord structure and melodic composition alongside the basics of digital production. Each new concept is anchored in a real-world musical example that will have you making beats in a matter of minutes. Music is also a great way to learn core programming concepts such as loops variables lists and functions Introduction to Digital Music with Python Programming is designed for beginners of all backgrounds including high school students undergraduates and aspiring professionals and requires no previous experience with music or code. | Introduction to Digital Music with Python Programming Learning Music with Code

GBP 34.99

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Developing Virtual Synthesizers with VCV Rack

Developing Virtual Synthesizers with VCV Rack takes the reader step by step through the process of developing synthesizer modules beginning with the elementary and leading up to more engaging examples. Using the intuitive VCV Rack and its open-source C++ API this book will guide even the most inexperienced reader to master efficient DSP coding to create oscillators filters and complex modules. Examining practical topics related to releasing plugins and managing complex graphical user interaction with an intuitive study of signal processing theory specifically tailored for sound synthesis and virtual analog this book covers everything from theory to practice. With exercises and example patches in each chapter the reader will build a library of synthesizer modules that they can modify and expand. Supplemented by a companion website this book is recommended reading for undergraduate and postgraduate students of audio engineering music technology computer science electronics and related courses; audio coding and do-it-yourself enthusiasts; and professionals looking for a quick guide to VCV Rack. VCV Rack is a free and open-source software available online.

GBP 35.99

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Cloud-Based Music Production Sampling Synthesis and Hip-Hop

Cloud-Based Music Production: Samples Synthesis and Hip-Hop presents a discussion on cloud-based music-making procedures and the musical competencies required to make hip-hop beats. By investigating how hip-hop producers make music using cloud-based music production libraries this book reveals how those services impact music production en masse. Cloud-Based Music Production takes the reader through the creation of hip-hop beats from start to finish – from selecting samples and synthesizer presets to foundational mixing practices – and includes analysis and discussion of how various samples and synthesizers work together within an arrangement. Through case studies and online audio examples Shelvock explains how music producers directly modify the sonic characteristics of hip-hop sounds to suit their tastes and elucidates the psychoacoustic and perceptual impact of these aesthetically nuanced music production tasks. Cloud-Based Music Production will be of interest to musicians producers mixers and engineers and also provides essential supplementary reading for music technology courses. | Cloud-Based Music Production Sampling Synthesis and Hip-Hop

GBP 36.99

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Making Radio and Podcasts A Practical Guide to Working in Today's Radio and Audio Industries

Making Radio and Podcasts is a practical guide for anyone who wants to learn how to make successful programmes in the digital era. It examines the key roles in audio and podcasting: announcing presenting research copywriting producing marketing and promotions. It also outlines what is involved in creating different types of programmes: news and current affairs music talkback comedy and features podcasts as well as legal and regulatory constraints. With contributions from industry experts the fully updated fourth edition is global in focus and reflects the impact of podcasts and digital radio including multi-platform delivery listener databases social media and online marketing. It also examines how radio stations have reinvented their business models to accommodate the rapid changes in communications and listener expectations. This is the ideal text for undergraduate and postgraduate students taking courses on radio audio and podcasting media production and digital media with broader appeal to professionals and practitioners in the audio industries. | Making Radio and Podcasts A Practical Guide to Working in Today's Radio and Audio Industries

GBP 32.99

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Innovating the Design Process: A Theatre Design Journey

Innovating the Design Process: A Theatre Design Journey explores the process of designing for theatre and details how each part of a designer’s own process no matter what their design specialization can be innovated and adapted for a more confident journey and for better outcomes. The book observes and deconstructs the processes used by theatre designers uncovers and explains the structure and concepts behind those processes and shows how they can be easily reassembled for better results and to meet different situations. It uses innovative real-world practical examples from all the fields of theatre design taken from shows throughout the author’s career. The processes covered in this book are split into two sections – design development and design implementation – with an additional chapter covering design presentations. Written in an engaging and informative style this text opens up a designer’s ability to innovate within the design process to optimize reproducibility resilience personal fit confidence collaboration and audience engagement. Innovating the Design Process is a next level book for both MFA theatre design students and early career professionals who wish to develop their craft further. Seasoned professionals will also find within its pages concepts to reinvigorate their own design process. The book includes access to an online guide to using Microsoft Word for Mac to mirror content in two separate documents.

GBP 31.99

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