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An Analysis of Leon Festinger's A Theory of Cognitive Dissonance

An Analysis of Leon Festinger's A Theory of Cognitive Dissonance

Leon Festinger’s 1957 A Theory of Cognitive Dissonance is a key text in the history of psychology – one that made its author one of the most influential social psychologists of his time. It is also a prime example of how creative thinking and problem solving skills can come together to produce work that changes the way people look at questions for good. Strong creative thinkers are able to look at things from a new perspective often to the point of challenging the very frames in which those around them see things. Festinger was such a creative thinker leading what came to be known as the “cognitive revolution” in social psychology. When Festinger was carrying out his research the dominant school of thought – behaviorism – focused on outward behaviors and their effects. Festinger however turned his attention elsewhere looking at “cognition:” the mental processes behind behaviors. In the case of “cognitive dissonance” for example he hypothesized that apparently incomprehensible or illogical behaviors might be caused by a cognitive drive away from dissonance or internal contradiction. This perspective however raised a problem: how to examine and test out cognitive processes. Festinger’s book records the results of the psychological experiments he designed to solve that problem. The results helped prove the existence for what is now a fundamental theory in social psychology. | An Analysis of Leon Festinger's A Theory of Cognitive Dissonance

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An Analysis of Frederick Jackson Turner's The Significance of the Frontier in American History

An Analysis of Antonio Gramsci's Prison Notebooks

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An Analysis of Betty Friedan's The Feminine Mystique

An Analysis of Betty Friedan's The Feminine Mystique

Betty Friedan's book The Feminine Mystique is possibly the best-selling of all the titles analysed in the Macat library and arguably one of the most important. Yet it was the product of an apparently minor meaningless assignment. Undertaking to approach former classmates who had attended Smith College with her 10 years after their graduation the high-achieving Friedan was astonished to discover that the survey she had undertaken for a magazine feature revealed a high proportion of her contemporaries were suffering from a malaise she had thought was unique to her: profound dissatisfaction at the ‘ideal’ lives they had been living as wives mothers and homemakers. For Friedan this discovery stimulated a remarkable burst of creative thinking as she began to connect the elements of her own life together in new ways. The popular idea that men and women were equal but different – that men found their greatest fulfilment through work while women were most fulfilled in the home – stood revealed as a fallacy and the depression and even despair she and so many other women felt as a result was recast not as a failure to adapt to a role that was the truest expression of femininity but as the natural product of undertaking repetitive unfulfilling and unremunerated labor. Friedan's seminal expression of these new ideas redefined an issue central to many women's lives so successfully that it fuelled a movement – the ‘second wave’ feminism of the 1960s and 1970s that fundamentally challenged the legal and social framework underpinning an entire society. | An Analysis of Betty Friedan's The Feminine Mystique

GBP 6.50
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